Testimonial Video Package
Video Services > Testimonial Video Package
Monthly Retainer | $3,500 - $6,500 per month
The Testimonial Video Package as a monthly retainer is designed for businesses looking to continually build trust and credibility through customer or client testimonials. These videos are powerful marketing tools that showcase real-life experiences, endorsements, and the value of your client's products or services.
Target Audience: Businesses in various sectors (e.g., B2B services, healthcare, education, real estate, technology) that benefit from showcasing customer success stories and endorsements.
DELIVERABLES:
Videos: 3 testimonial videos per month, each 1-3 minutes long, and 4 shorts/reels videos.
Pre-Production: Initial consultation to identify key messages, select testimonial subjects, and plan the video strategy. Assistance with question preparation and interviewee briefing.
Production: Half-day or full day shoot per month, either at the client's location or an agreed-upon setting, to capture testimonials. This includes professional lighting, audio equipment for clear sound capture, and high-quality video recording.
Post-Production: Editing to craft compelling narratives, including the addition of b-roll for visual interest, licensed background music, basic motion graphics (e.g., lower thirds with names and titles), color correction, and two rounds of revisions per video.
Optimization: Formatting the final videos for optimal use on the client’s website, social media platforms, or other marketing channels.
Distribution Strategy Consultation: Guidance on how to effectively distribute and utilize testimonial videos in marketing campaigns.
Performance Review: Bi-monthly meetings to review video performance and feedback, adjusting future video strategies as needed.
Optional Add-Ons (For Additional Fees):
Additional Testimonials: If more than 3 videos are desired within the month, priced at $1,000 - $1,800 per additional video, reflecting the end-to-end production process.
Extended Filming: Additional half-day or full-day shoots, priced at $1,200 - $2,400, beneficial for capturing more in-depth testimonial content or covering multiple locations.
Advanced Post-Production: Enhanced editing, such as dynamic motion graphics, animation, or complex color grading, starting at $500 per video.
Professional Voiceover: Addition of professional voiceover to introduce or conclude the testimonials, priced at $250 - $500 per video.
Expedited Delivery: For quicker turnaround of final videos, an additional 20% of the monthly retainer fee.
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